Meet the Editors

Group Editor/Publisher & Darling Wimbledon & North Surrey Editor - Karine Torr

Every year, for two splendid weeks of summer, SW19 becomes the most famous postcode in the world. But the tennis is only one of a thousand reasons it’s such a privilege to live and work in Wimbledon. I’m blessed to have made a home here with my husband and three wonderful children. I’ve been in the travel business and the music business but, as a passionate entrepreneur, I’m proud to have started Darling Magazine seven years ago to give local women a platform to share their stories and to connect with friends, customers and the community at large. I’m thrilled that Darling has become such a well-loved magazine, and to have been able to take the same ethos of women connecting  and supporting other women to our other three areas around SW London, Surrey and Kent. Darling is expanding into even more territories – the sky’s the limit!


Darling Kingston & Teddington and Darling Richmond & Twickenham & Darling North Surrey Editor - Marja-Leena Toseland

I'm originally from Finland and moved to the UK over 25 years ago. I now live in Kingston, not far from Richmond Park, with my three children. Darling has filled a real gap in the local publication market since its launch. We are the only local magazine specifically written for women and we continue building on our great relationship with our readers, bringing them interviews with women who influence and inspire, health and wellness advice, education news, beauty and the latest trends for home and fashion as well as local culture and arts. My broad experience in marketing and communications, (first at Nokia and later with IBM) has given me great skills for assisting businesses in the area to grow and flourish by providing them a platform through which to reach this great group of local women.

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Franchise Opportunities

If you are interested in becoming a Franchisee in your local area for Darling Magazine, please contact the Publisher, Karine Torr on or call 07930 396356.